Case Study of the Neptune Project: Cascade Microtech Applies Its Measurement Technology to the Emerging Life Sciences Market

Cascade Microtech, a market leader in advanced electrical metrology systems for semiconductors has discovered the potential in this market and recently began a project to survey the industry to find a way to address the market with a new product initiative. This project has culminated in the release of a new product targeted at the microfluidics research market, a segment of the life sciences industry. The topic of this report is a case study of the process by which Cascade Microtech researched, identified, developed, and introduced a new product into a new market that resulted in a discontinuous innovation in life sciences research. Specifically, the company applied components of its core technology for the semiconductor industry to the very young microfluidics research market