DocumentCode
495649
Title
Developing Measures and Prioritizing Digital Capital of Real Estate Websites
Author
Liu, Chung-Chu
Author_Institution
Nat. Taipei Univ., Taipei, Taiwan
Volume
1
fYear
2009
fDate
March 31 2009-April 2 2009
Firstpage
508
Lastpage
511
Abstract
The purpose of this research is to construct and prioritize the measures of digital capital of real estate Websites. Fuzzy analytic hierarchy process is adopted to collect and analyze data. A total of 12 professional agents were selected. According to the results, the digital capital is categorized into three dimensions: Internet relational capital, Internet customer capital, and Internet service capital. The research also develops 12 indicators for digital capital assessment.
Keywords
Internet; Web sites; data analysis; real estate data processing; Internet customer capital; Internet relational capital; Internet service capital; data analysis; digital capital assessment; fuzzy analytic hierarchy process; real estate Websites; Companies; Computer science; Data analysis; Environmental economics; Gain measurement; IP networks; Joining processes; Knowledge management; Resource management; Web and internet services; digital capital; real estate; website;
fLanguage
English
Publisher
ieee
Conference_Titel
Computer Science and Information Engineering, 2009 WRI World Congress on
Conference_Location
Los Angeles, CA
Print_ISBN
978-0-7695-3507-4
Type
conf
DOI
10.1109/CSIE.2009.937
Filename
5171222
Link To Document