• DocumentCode
    517982
  • Title

    Database design and implementation based on postal enterprise CRM

  • Author

    Li, Pengfei ; Lu, Caiwu

  • Author_Institution
    Sch. of Manage., Xi´´an Univ. of Archit. & Technol., Xi´´an, China
  • Volume
    1
  • fYear
    2010
  • fDate
    16-18 April 2010
  • Abstract
    Postal enterprises analysis customer behaviors through the data which are the customer basic information and transaction records in the various business branches. Generally the data are closely related to business development and very large and closely linked with each other. Therefore how to save these data is very important for the postal enterprise CRM system, and which requires a well-designed database system. Firstly, through the system requirements analysis and combined the characters of postal enterprises CRM system, we design a conceptual model and logical model of the database system relying on traditional database design methods and processes. Secondly we implement the function of database backup and recovery by software. Finally, we point out the lack of database design.
  • Keywords
    customer relationship management; database management systems; postal services; business development; customer behavior; customer transaction record; database conceptual model; database design; database logical model; database recovery; postal enterprise CRM; Data analysis; Data engineering; Database systems; Design engineering; Engineering management; Information analysis; Information security; Permission; Technology management; Transaction databases; CRM; Postal enterprise; conceptual model; logical model;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Computer Engineering and Technology (ICCET), 2010 2nd International Conference on
  • Conference_Location
    Chengdu
  • Print_ISBN
    978-1-4244-6347-3
  • Type

    conf

  • DOI
    10.1109/ICCET.2010.5485365
  • Filename
    5485365