Deconstruct technology products design - take the smart phone as examples

According to the IDC report, up to year 2009 the demand of the smart phone had maintained an annual increase without being impacted by the financial tsunami occurred in late 2008. Apparently the smart phone, given its small size, light weight, convenience and powerful functions, has gradually gained strong preference of companies, institutions, and general users. In addition, the increasing interest in mobile internet access has also contributed to the increasing demand of the smart phone. Therefore, studying the demand characteristics for smart phones is an important topic. In this study, we focused on how to deconstruct technology products design and hope to get a model of scientific and technological development of new products. We illustrated qualitative methods to explore and summarize the intentions and needs of using smart phones, in order to help the enterprise to develop and prepare for the future market with significant commercial opportunities. Finally, we found that based on the innovation model oriented by user demands, characteristics such as “appearance design”, “function demand”, “entertainment effect”, “security and protection” and “knowledge learning” are the most important considerations for designing smart phones.