DocumentCode :
524481
Title :
Raffle of mobile phones to Pay by purchasing effects in the new media service application
Author :
Zhang, Hui ; Chen, Xue-Bin
Author_Institution :
Sch. of Comput. Sci., Huaiyin Inst. of Technol. Huai´´an, Huai´´an, China
Volume :
4
fYear :
2010
fDate :
22-24 June 2010
Abstract :
The new media technology platform to pay by purchasing effects based on the internet, Mobile Phones is not to abandon the traditional advertising this purpose the same time, an increase of Pay-for-project, and the combination of mobile phone platforms, networking platforms and existing sales channels, to fully enable businesses to interact with consumers shopping, and will translate into a price war on the buying behavior of consumers real benefits. This article take the real estate interaction marketing as an example, discussed Raffle of mobile phones to Pay by purchasing Effects in the new media service application.
Keywords :
consumer products; mobile handsets; purchasing; consumers shopping; mobile phones; new media service application; purchasing effects; real estate interaction marketing; Advertising; Cellular phones; Computer science education; Educational technology; Electronic mail; Marketing and sales; Mobile handsets; Postal services; Random number generation; Web and internet services; China Express; New media businesses; Pay by purchasing effects;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Education Technology and Computer (ICETC), 2010 2nd International Conference on
Conference_Location :
Shanghai
Print_ISBN :
978-1-4244-6367-1
Type :
conf
DOI :
10.1109/ICETC.2010.5529694
Filename :
5529694
Link To Document :
بازگشت