Title :
Communication mechanism between scientists and entrepreneurs
Author :
Haoshu, Peng ; Hepeng, Jia
Author_Institution :
Sci. News, Chinese Acad. of Sci., China
Abstract :
Technology transfer has been examined on more macro levels in former studies. However, communication between academia and industry on a micro level still needs to be studied. An effective communication mechanism is of key importance in technology transfer. In this study the author interviews top scientists and company owners from science parks or R&D centers in China to examine the communication strategies in searching for a cooperator from academia, their R&D cooperation, the process in evaluating a potential commercialization and communication during production. The paper gives policy implications on how to support academia-industrial cooperation and gives suggestions for how to create a more effective communication.
Keywords :
business communication; innovation management; strategic planning; technology transfer; China; R&D centers; academia-industrial cooperation; academia-industry communication; communication mechanism; communication strategies; entrepreneurs; potential commercialization; science parks; scientists; technology transfer; Commercialization; Companies; Conferences; Contracts; Finance; Industries; Technology transfer;
Conference_Titel :
Technology Management for Global Economic Growth (PICMET), 2010 Proceedings of PICMET '10:
Conference_Location :
Phuket
Print_ISBN :
978-1-4244-8203-0
Electronic_ISBN :
978-1-890843-21-2