DocumentCode
536942
Title
The Research of Performance Assessment Management of Strategic Alliance of Large Coal Enterprises
Author
Wang Zhihong
Author_Institution
Sch. of Econ. & Manage., Henan Polytech. Univ., Jiaozuo, China
fYear
2010
fDate
7-9 Nov. 2010
Firstpage
1
Lastpage
4
Abstract
The Strategic Alliance has been recognized by more and more, but most of the performances are not satisfactory. The paper selects 28 key strategic alliance enterprises as performance evaluation targets to assess the overall performance of an alliance and the individual´s performance, respectively from the horizontal and vertical dimensions based on market demand and market development. The result shows that the performance of Pingmei group is good.
Keywords
coal; market research; mining industry; strategic planning; Pingmei group performance; coal enterprise; horizontal alliance; market demand; market development; performance assessment management; strategic alliance; vertical alliance; Companies; Contracts; Marketing and sales; Object recognition; Performance evaluation; Production;
fLanguage
English
Publisher
ieee
Conference_Titel
E-Product E-Service and E-Entertainment (ICEEE), 2010 International Conference on
Conference_Location
Henan
Print_ISBN
978-1-4244-7159-1
Type
conf
DOI
10.1109/ICEEE.2010.5660784
Filename
5660784
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