Title :
The application of product bionic design in emotional design
Author_Institution :
Dept. of Ind. Design, Jiangsu Univ., Zhenjiang, China
Abstract :
Emotional product with an eye to people´s demand and spiritual needs, make the person obtain inner cheerful aesthetic experience, let the life full of fun and moving. A good emotional design must consider from three different levels to meet the emotional needs of consumers. While, bionic product design through applications of different design methods meets the emotional needs of consumers to product in three different levels. Add affinity to products, bring abundant experience of feelings to consumers, deliver people´s desire of emotional thinking.
Keywords :
consumer behaviour; product design; consumer emotional needs; emotional design; emotional thinking; product bionic design; Biology; Visceral Level; behavior level; emotional design; product bionic design; reflection level;
Conference_Titel :
Computer-Aided Industrial Design & Conceptual Design (CAIDCD), 2010 IEEE 11th International Conference on
Conference_Location :
Yiwu
Print_ISBN :
978-1-4244-7973-3
DOI :
10.1109/CAIDCD.2010.5681357