• DocumentCode
    545352
  • Title

    The conceptual framework of flexible security rule base system on Thai e-Tailer: Virtual merchant

  • Author

    Ramjan, Sarawut ; Dowpiset, Kittikorn

  • Author_Institution
    Comput. & Eng. Manage., Assumption Univ., Bangkok, Thailand
  • Volume
    1
  • fYear
    2011
  • fDate
    11-13 March 2011
  • Firstpage
    56
  • Lastpage
    60
  • Abstract
    At present, Thai e-Tailer discover a chance for operating their business in popularly type of virtual merchant via internet channel. Unfortunately, Thai e-Tailer faces to a problem concerning to the low level of trust for making an internet activity in view point of customer. Therefore, this document studied to e-Tailer: virtual merchant regarding to common threat and technological solution on e-Tailer who have characteristic of virtual merchant in word wide country for compile to representative interview guideline in actual data set. These interview contents are compromised to rule base system design under fuzzy logic model involving with cyber problem, properly solution from vendor, IT auditor and government agency suggestion that according to law/act and industry standard on risk management features for finding security solution and procedure an e-Tailer: virtual merchant vulnerable points. Those components are summarized to the conceptual framework of flexible security rule base system for Thai e-Tailer: virtual merchant in order to represent a rule base guideline into Thai e-Tailer who strives to collect a modern solution that can protect virtual retail shop from contemporary threat for improving customer level of trust to take online transaction on communication channel. Eventually, this framework can be adopted for further analysis e-Commerce security model later.
  • Keywords
    Internet; customer satisfaction; electronic commerce; fuzzy logic; knowledge based systems; retail data processing; security of data; telecommunication channels; transaction processing; virtual enterprises; IT auditor; Internet channel; Thai e-Tailer; communication channel; contemporary threat; customer trust; cyber problem; e-commerce security model; flexible security; fuzzy logic model; government agency; industry standard; online transaction; risk management; rule base system; virtual merchant; virtual retail shop protection; Analytical models; Computers; Government; Internet; Interviews; Risk management; Security; e-Commcerce security; e-Tailer; flexible security; fuzzy rule base; virtual merchant;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Computer Research and Development (ICCRD), 2011 3rd International Conference on
  • Conference_Location
    Shanghai
  • Print_ISBN
    978-1-61284-839-6
  • Type

    conf

  • DOI
    10.1109/ICCRD.2011.5763973
  • Filename
    5763973