Title :
Collaborative virtual organisation trust measurement: Leveraging Corporate Governance metrics
Author_Institution :
Dept. of Comput. Sci. & Technol., Bedfordshire Univ., Luton, UK
Abstract :
Previous research has suggested that there is a trust `gap\´. Whilst tangible security aspects of such services are relatively well understood, intangible aspects of trust, particularly with respect to trust formation and validation amongst e-partners is a much less well developed area. The contribution offered is largely conceptual at present. The semiotic ladder is used to support the VO service lifecycle (analysis and design) whilst run-time execution is supported via the articulation of a supportive trust agent. The intention is to offer all parties better support for trust (as reputation) management including the reduction of risk and improved reliability of VO e-services. A novel trust agent is proposed that seeks to provide an e-service consumer with an objective measure of the trustworthiness of the e-service at run-time, just prior to its actual consumption. Specifically, VO e-service consumer confidence level is informed, by leveraging third party objective evidence. This comprises a set of Corporate Governance (CG) scores. CG scores are used as a trust proxy for the "real" owner of the VO. The scores have inherent limitations, and these are duly acknowledged.
Keywords :
Web services; consumer behaviour; groupware; organisational aspects; risk management; security of data; virtual enterprises; VO service lifecycle; collaborative virtual organisation trust measurement; corporate governance metrics; e-partners; e-service consumer confidence level; risk reduction; semiotic ladder; supportive trust agent; third party objective; trust formation; trust management; trust validation; Collaboration; Context; History; Humans; Measurement; Security; Semiotics;
Conference_Titel :
Information Society (i-Society), 2010 International Conference on
Conference_Location :
London
Print_ISBN :
978-1-4577-1823-6
Electronic_ISBN :
978-0-9564263-3-8