Title :
Developing business intelligence for Small and Medium Sized Enterprises using mobile technology
Author :
Talati, Sudeep ; McRobbie, Graeme ; Watt, K.
Author_Institution :
Sch. of Comput., Univ. of the West of Scotland, Paisley, UK
Abstract :
Business intelligence has a great impact on any business. All small and big business goes through lots of data and information exchange every day. There is a wealth of information in this data and the current systems, which handle this data, are complex and expensive which makes it out of reach for Small and Medium Sized Enterprises (SME). By using the power of current mobile technology and open source software API (Application Program Interface), the SMEs can be served with the power of business intelligence at cheap cost.
Keywords :
application program interfaces; business data processing; competitive intelligence; data handling; mobile computing; public domain software; small-to-medium enterprises; API; SME; application program interface; business intelligence development; data exchange; data handling; information exchange; mobile technology; open source software; small and medium sized enterprises; Customer relationship management; business inteliigence; business intelligence for small-medium enterprises; mobile technolgy;
Conference_Titel :
Information Society (i-Society), 2012 International Conference on
Conference_Location :
London
Print_ISBN :
978-1-4673-0838-0
