Abstract :
Adobe Premiere Pro began an agile adoption in 2008, and has had gains in product quality, team work-life balance, and market fitness and responsiveness. This paper describes how an agile mindset has helped Premiere Pro make significant gains in market share and perception, improved quality, and created a sustainable pace of development for team members.
Keywords :
software development management; software prototyping; Adobe Premiere Pro scrum adoption; agile adoption; agile approach; hyper-competitive landscape; market fitness; market perception; market responsiveness; market share; product quality; team work-life balance; Buildings; Games; Media; Product design; Quality assessment; Team working; Testing; Adobe; Agile Adoption; Experience Report; Peter Green; Scrum;
