Title :
A study on honey export competitiveness of Hubei Province
Author :
Zhen, Zhang ; Qin, Li
Author_Institution :
Wuhan Polytech. Univ., Wuhan, China
Abstract :
Hubei province has been the leading one for its export of honey since 1999. It has a dominant comparative advantage. its international market competitiveness, however, is weakening due to a variety of harsh green barriers. Findings of this study provide not only theoretical guidance for marketing research, but also empirical evidences for marketing practices.
Keywords :
agricultural products; environmental economics; environmental factors; food products; market research; trade barriers; Hubei province; green barriers; honey export competitiveness; international market competitiveness; marketing practices; marketing research; Agriculture; Business; Educational institutions; Equations; Fluctuations; Indexes; Hubei honey; RCA; competitiveness;
Conference_Titel :
Information Management, Innovation Management and Industrial Engineering (ICIII), 2012 International Conference on
Conference_Location :
Sanya
Print_ISBN :
978-1-4673-1932-4
DOI :
10.1109/ICIII.2012.6339634