Electronic Commerce Applications Based on Virtual Reality Technology

Many Internet users browse the e-commerce web pages but buy nothing. One of the important factors is that Internet users lost the shopping desire when they are facing the old e-commerce trading platform which consists of the list of good catalogue. So lots of people still like to go to the traditional shopping center. The most important characteristic of e-commerce is that people can buy all kinds of goods without leaving home. If we combine the 3D environment of traditional shopping mall with the e-commerce characteristics, it will induce people´s shopping desire and give a new birth to the ecommerce. No doubt the virtual reality application in ecommerce is promising. As exploration, this article conceives a Web 3D shopping mall, discusses the application of virtual reality technology in the e-commerce, and describes the Web supporting technology at current stage.