Comparative Analysis of E-commerce Professional Employee Needs and University Curriculum Setting

With the rapid development of e-commerce industry, the employment demands is growing strongly. In contrast with this, the difficult employment situation of e-commerce graduates has become increasingly prominent. The paper conducts an analysis, by applying web techniques, to reveal that the current universities´ e-commerce curriculum exist some deviation with the recruitment needs. Then, we put forward some suggestions on universities´ e-commerce curriculum.