Title :
Study on Website Search Engine Optimization
Author :
Hui, Zhou ; Shigang, Qin ; Jinhua, Liu ; Jianli, Chen
Author_Institution :
Hunan Electr. Coll. of Technol., Xiangtan, China
Abstract :
With the rapid development of information technology, search engine optimization (SEO) technology has attracted more and more attentions. In order to improve their website visit quantity, SEO techniques can make a better ranking in the search result using the keyword selection and deployment, high quality back links, rational website constitution, and rich content, etc. This paper discusses in detail the technical process of website search engine optimization in terms of the search engine work principle, factors affecting search ranking, and website search engine optimization method.
Keywords :
Web sites; search engines; SEO technology; Website ranking; Website search engine optimization; Website visit quantity improvement; high-quality backlinks; keyword deployment; keyword selection; rational Website constitution; Computers; Correlation; Indexes; Internet; Navigation; Optimization; Search engines; Keyword optimization; Link optimization; SEO; Search Engine; Website Ranking;
Conference_Titel :
Computer Science & Service System (CSSS), 2012 International Conference on
Conference_Location :
Nanjing
Print_ISBN :
978-1-4673-0721-5
DOI :
10.1109/CSSS.2012.236
