DocumentCode :
589142
Title :
Data Mining in the Age of Curation
Author :
Abe, Akinori
Author_Institution :
Fac. of Letters, Chiba Univ., Chiba, Japan
fYear :
2012
fDate :
10-10 Dec. 2012
Firstpage :
273
Lastpage :
279
Abstract :
In this paper I propose data mining considering the effect of curation in the marketing situation. Recently in the marketing or business situation, curation has been frequently considered and important. In addition, holistic communication is sometimes considered to deliver or promote products or solutions. In the holistic communication, usually a target ``hub´´ is selected for additional communications. Actually, such strategy is usually conducted in a secret mode, so in the case of data mining, such a strategy might be ignored and the result will be lack of effects of holistic communication. It will be necessary to discover such hidden communication and relationships during data mining.
Keywords :
data mining; data mining; holistic communication; marketing situation; secret mode; Conferences; Data mining;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Data Mining Workshops (ICDMW), 2012 IEEE 12th International Conference on
Conference_Location :
Brussels
Print_ISBN :
978-1-4673-5164-5
Type :
conf
DOI :
10.1109/ICDMW.2012.114
Filename :
6406451
Link To Document :
بازگشت