DocumentCode
614118
Title
E-commerce and B2B Services Enterprises
Author
Fauska, P. ; Kryvinska, N. ; Strauss, Christine
Author_Institution
Dept. of eBusiness, Univ. of Vienna, Vienna, Austria
fYear
2013
fDate
25-28 March 2013
Firstpage
1141
Lastpage
1146
Abstract
E-Commerce has become an increasingly important source of competitive advantage for B2B companies. It enables them not only to decrease transactional costs and offer wide range of additional services, but also to enhance efficiency in collaboration with their customers and suppliers. Thus, the objective of this paper is to explore how industrial companies use B2B E-Commerce, how it enables their services and what are the main advantages. In the context of continuous increase of the services role in B2B markets and rapid development of information technologies, the paper turns high practical and theoretical importance for business environment. As it represents a review and summarizes a broad theoretical background on the topic, it could be chosen as a basis for further research on different strategies in B2B markets and analysis of the role of E-Commerce. The paper can also support companies in decision making on E-Commerce investments strategy.
Keywords
cost reduction; customer services; electronic commerce; information technology; investment; marketing; transaction processing; B2B markets; B2B services enterprises; customers; e-commerce; information technologies; investments strategy; suppliers; transactional costs; Biological system modeling; Companies; Economics; Industries; Internet; Procurement; B2B E-Commerce; B2B E-Commerce strategy; E-Services; IT technologies; Services; international perspectives of B2B E-Commerce; services in B2B market; types of B2B E-Commerce;
fLanguage
English
Publisher
ieee
Conference_Titel
Advanced Information Networking and Applications Workshops (WAINA), 2013 27th International Conference on
Conference_Location
Barcelona
Print_ISBN
978-1-4673-6239-9
Electronic_ISBN
978-0-7695-4952-1
Type
conf
DOI
10.1109/WAINA.2013.98
Filename
6550549
Link To Document