Title : 
Computational discovery of personal traits from social multimedia
         
        
            Author : 
Zhou, Michelle X. ; Fei Wang ; Zimmerman, Tom ; Huahai Yang ; Haber, Eben ; Liang Gou
         
        
            Author_Institution : 
IBM Res., Almaden, CA, USA
         
        
        
        
        
        
            Abstract : 
Hundreds of millions of people leave digital footprints, including textual posts and photos, on public on social media and social networking sites. Here we present our work on using these digital footprints-social multimedia content-to derive four types of basic personal traits for individuals. Moreover, we show how these basic traits can be used in combinations to help assess composite traits in two cases: trust modeling and resilience modeling. We share our preliminary results and discuss future research directions.
         
        
            Keywords : 
psychology; social networking (online); computational discovery; digital footprints; personal traits; photos; resilience modeling; social media; social multimedia content; social networking sites; textual posts; trust modeling; Computational modeling; Media; Multimedia communication; Pragmatics; Psychology; Resilience; Social network services; basic value; fundamental needs; personality; physiognomy; psycholinguistics; resilience; social genome; social multimedia; social network analysis; trust;
         
        
        
        
            Conference_Titel : 
Multimedia and Expo Workshops (ICMEW), 2013 IEEE International Conference on
         
        
            Conference_Location : 
San Jose, CA
         
        
        
            DOI : 
10.1109/ICMEW.2013.6618398