Title :
Content diffusion prediction in social networks
Author :
Balali, Ali ; Rajabi, Aboozar ; Ghassemi, Sepehr ; Asadpour, Mahdi ; Faili, Hesham
Author_Institution :
Sch. of Electr. & Comput. Eng., Univ. of Tehran, Tehran, Iran
Abstract :
Social networks are valuable resources for analyzing users´ natural behavior. User profile information, social links and interchanging opinions among users in these networks can be used by social analyzers to discover mental and behavioral patterns of users in social networks. In this paper, news agencies are used as the social media to detect effective factors of diffusing contents in public. We believe that the volume of comments on content show how well the content has spread and attracted attentions. As a result, we extract features of contents to predict volume of comments. To achieve this goal, content of the news articles and its publication time are considered as two critical factors. A novel method for prediction of content diffusion is proposed and its accuracy is evaluated. The promising results of our experiments indicate that these factors can gain accuracy of at least 70%.
Keywords :
content management; data mining; feature extraction; information dissemination; social networking (online); comment volume prediction; content diffusion prediction; content feature extraction; news agencies; news articles; opinion interchange; publication time; social links; social media; social network; user behavioral pattern; user mental pattern; user natural behavior analysis; user profile information; Accuracy; Blogs; Data mining; Feature extraction; Market research; Measurement; Social network services; Content Diffusion; Social Networks; Text mining;
Conference_Titel :
Information and Knowledge Technology (IKT), 2013 5th Conference on
Conference_Location :
Shiraz
Print_ISBN :
978-1-4673-6489-8
DOI :
10.1109/IKT.2013.6620114