DocumentCode :
679684
Title :
Realizing the strategic plan of a top-tier university in Taiwan: A multi-criteria evaluation and alignment
Author :
Wei-Chien Chou ; Sheng-Tun Li
Author_Institution :
Inst. of Inf. Manage., Nat. Cheng Kung Univ., Tainan, Taiwan
fYear :
2011
fDate :
18-21 July 2011
Firstpage :
1
Lastpage :
6
Abstract :
The major objective of higher education is to meet the international and local demand for top talent, the core driving force in enhancing its international competitiveness. Since Taiwan is facing increasingly fierce international competition as it begins to open its education market, the government´s “Plan for Developing World-class Universities and Top-tier Research Centers.” is aimed at building world-class universities to improve the overall quality of higher education. There is therefore a great need for a set of evaluation criteria and an alignment model to realize the strategic plan of achieving the educational objectives. This paper presents a framework to measure the extent to which the strategic objectives of a top-tier university in Taiwan are aligned with the results obtained through the Balanced Scorecard (BSC). To achieve this, the Multi-Criteria Decision Analysis (MCDA) techniques will be used to create a strategic map. With the cause-and-effect relationship extracted from the strategy map, one can discover gaps that exist between the strategic objectives and the present status. Our study conducted a case study on Taiwan´s higher education, using National Cheng Kung University´s implementation of the top-tier university plan as an example.
Keywords :
decision theory; educational institutions; further education; BSC; MCDA techniques; National Cheng Kung University; Taiwan; alignment model; balanced scorecard; cause-and-effect relationship; educational objectives; higher education; international competitiveness; multicriteria decision analysis; multicriteria evaluation; strategic map; talent demand; top-tier university; university strategic plan; Couplings; Decision making; Educational institutions; Finance; Measurement; Organizations; Balanced Scorecard (BSC); Multi-Criteria Decision Analysis (MCDA); Strategic Map; Top-Tier University;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
e-Business (ICE-B), 2011 Proceedings of the International Conference on
Conference_Location :
Seville
Type :
conf
Filename :
6731087
Link To Document :
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