• DocumentCode
    760366
  • Title

    What companies are(n´t) doing about Web site assurance

  • Author

    Sivasailam, Natarajan ; Kim, Dan J. ; Rao, H. Raghav

  • Author_Institution
    State Univ. of New York, Buffalo, NY, USA
  • Volume
    4
  • Issue
    3
  • fYear
    2002
  • Firstpage
    33
  • Lastpage
    40
  • Abstract
    Research has linked consumers´ willingness to buy from e-commerce Web sites with assurance seals, but so far companies seem lukewarm about having third parties provide them
  • Keywords
    electronic commerce; information resources; message authentication; outsourcing; purchasing; Web site assurance seals; business-to-consumer electronic commerce; consumer purchasing willingness; electronic commerce companies; third parties; Business; Companies; Information security; Internet; Marketing and sales; Privacy; Seals; Statistics;
  • fLanguage
    English
  • Journal_Title
    IT Professional
  • Publisher
    ieee
  • ISSN
    1520-9202
  • Type

    jour

  • DOI
    10.1109/MITP.2002.1008535
  • Filename
    1008535
    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=49&DC=760366