Title :
Interactive television
Author :
Blahut, Donald E. ; Nichols, Texas E. ; Schell, William M. ; Story, Guy A. ; Szurkowski, Edward S.
Author_Institution :
AT&T Bell Labs., Murray Hill, NJ, USA
fDate :
7/1/1995 12:00:00 AM
Abstract :
Interactive television (ITV) is a new form of residential consumer video service that gives viewers far greater control over the contents of programs than is possible with conventional television. There are substantial technical challenges to offering a ITV service on a large scale, both in content creation and delivery. The paper discusses those challenges and presents a new system architecture for offering ITV, along with a broad range of other interactive video services, to consumers in their homes. A new suite of tools to simplify the creation of compelling interactive programming is also described
Keywords :
business communication; cable television; interactive television; interactive video; subscriber loops; telecommunication services; television networks; ITV service; interactive programming; interactive television; interactive video services; residential consumer video service; system architecture; Computer displays; Control systems; Large-scale systems; Layout; Linear programming; Multimedia databases; Production; Programming profession; TV; Video compression;
Journal_Title :
Proceedings of the IEEE