Abstract :
This month brought a rash of new product announcements from Apple Computer. But we have a problem here: According to the press, Apple Computer is about gone-wiped outby the Wintel fruit fly. Or is it? The following interview with longtime veteran of the PC software industry Doug Rosenberg, CEO of Iconix Software Engineering, suggests that if Apple has the willpower, there is a way to rejuvenate the company and save the computer industry from the clutches of Wintel.
