Title :
Ethics and diversity: a correlation enhanced through corporate communication
Author :
Boyer, Evelyn P. ; Webb, Theora G.
Author_Institution :
PSI Associates Inc., Washington, DC, USA
fDate :
3/1/1992 12:00:00 AM
Abstract :
The application of work force diversity and business ethics to advance employee growth and satisfaction while improving production and profits for corporations is described. An ethics/diversity synergy model that involves accommodation of change and assimilation into the organizational environment is discussed. A comprehensive, targeted corporate communication program combining consistency, continuity, and content that serves as a vehicle for the ethics/diversity synergy model is described. Activities and communication channels that enhance the ethics/diversity synergy model are examined
Keywords :
human factors; professional aspects; social aspects of automation; business ethics; communication channels; corporate communication program; corporations; employee growth; ethics/diversity synergy model; organizational environment; profits; satisfaction; work force diversity; Broadcasting; Business communication; Chemicals; Companies; Demography; Employment; Engineering profession; Ethics; Production; Stability;
Journal_Title :
Professional Communication, IEEE Transactions on