چكيده لاتين :
Introduction Cities are always centers of innovation, innovation and creativity. Richard Fluoride believes that cities are a container of creativity that has always been the wheels of movement, focus, and directing creative human energy. The quality of life in a city is directly affected by the way it looks at urban issues. Urban creativity as a strategic approach can greatly influence the quality of life in the city. Sustainable Urban Development Achieving the sustainability status of urban communities aimed at creating or enhancing sustainability features in the economic, social, cultural, and environmental life of the city, and to achieve the ideal city, must be contemplated and interacted between these sectors. Therefore, considering the importance of sustainability in the development goals of cities, a wide range of social, economic, cultural, ecological and physical needs to move towards sustainability is considered. Urban creativity builds on the inner capacities of cities to create a comprehensive city development by taking into account the resources and facilities that the city has at its disposal can help sustainability. Urban creativity will facilitate and provide the ground for the emergence and use of creativity. and from innovation instead of duplication, design instead of manufacturing, creating more value versus trying to cut costs and integrating ideas into ideas, to create better results with "City of Art" simply absorbing and using more features and resources and Also, the use of thinking and technology and the fact that the city and its quality of life are directly affected by the type of look at urban issues. The city of Rasht is one of the cities in Iran known as the UNESCO Creative Culinary Center.The purpose of this study was to investigate the impact of membership in the UNESCO Creative Cities Network and its impact on sustainable urban development through a case study in Rasht. It is aimed at a sustainable development strategy from the perspective of the creative city.
Methodology The research method was descriptive-analytical and it was done by using a researcher-made questionnaire with a sample size of 384 people in Rasht city and the method of simple random sampling. The tools used in this study included a Creative City researcher-made questionnaire with three components (economic, social, cultural) and a Sustainable Urban Researcher-made questionnaire with four components (economic, socio-cultural and environmental) and were used for data analysis. Descriptive (mean) standard deviation) and inferential statistics (Pearson correlation coefficient, stepwise regression analysis) were used by SPSS software. Findings show that there is a direct and positive relationship between urban creativity and sustainable urban development in Rasht (r =0.316). Regression analysis also shows that urban creativity is effective with urban sustainable development in Rasht (R =0.31) which explains urban creativity 0.31of variance of urban sustainable development and among the components of creative city economic status (0.22). Social status (0.13) affect sustainable urban development in Rasht and cultural component (0.051) does not affect sustainable urban development in Rasht.
Conclusion Urban creativity is one of the most important features of modern cities as proposed by UNESCO. Considering this city of Rasht is one of the first creative cities in the world to be recognized as a creative gourmet city, it requires serious attention of urban planners for regional and global development and planning to develop the tourism industry and to strengthen the foundations of the Rasht city food industry. In the creative realm of economics, it needs to focus on technological advancements in cookware, food innovation, food branding, knowledge sharing and scientific research related to food and nutrition, enhancing traditional cuisine, educating corporate chefs, and hosting major international and overseas festival programs. That provides the basis for the development of Rasht's creative city economy. In the social realm of the creative city, it requires public awareness of nutrition and nutrition, public participation, participation of public and private institutions, biodiversity conservation, diversity of Guilan condiments, local food products, local food to introduce the world to the world for improvement. Provides social status of Rasht.
Sustainable Urban Development requires that the city of Rasht strengthen traditional markets and food industries, infrastructure for tourism such as roads, railways, regular flights to provincial capitals, decent accommodation and eventually good restaurants, economically efficient, tourism and creative industries, tourism development Food, Fair Community, Urban Management, Recovery of Economic, Social and Cultural Capacities, Specific and Responsible Trustee, Social Support. Also on the biological side of issues of sustainable development of local crops, conservation of water and agricultural and livestock and even marine products in proper condition, health-based local food production from farm to table, food supply chain vulnerability assessment.
