سنجش ساختارهاي اقتصادي و اجتماعي - فرهنگي در رشد و توسعه گردشگري شهري (مطالعه موردي: شهر گلوگاه)

Analysis of social, cultural, economic, structures in the growth and development of urban tourism(case study: Galugah city

در مناطق مستعد توسعه صنعت گردشگري، بايد به دنبال عوامل محرك جريان گردشگري بود چراكه گردشگري يكي از پوياترين فعاليتهاي اقتصادي عصر حاضر مي باشداگرچه توسعه گردشگري راه حل كلي براي رفع همه مسائل نيست، اما راهبردي مناسب، را براي توسعه پايدار و كاهش محروميت مناطق و توسعه همه جانبه اقتصادي، فرهنگي، اجتماعي و محيطي و نهادي، و... در يك شهر يا كشور، پيش روي برنامه ريزان قرار خواهد داد. بنابراين ضرورت پرداختن به مسئله گردشگري شهري، نيازهاي پيش روي شهرنشينان را با تغيير در مولفه هاي اقتصادي، اجتماعي و فرهنگي موردبررسي و در شرايط مطلوب قرار خواهد داد. اين تحقيق از نوع كاربردي و ازنظر ماهيت توصيفي –تحليلي است. جامعه آماري ما در اين پژوهش خانوارهاي شهرستان گلوگاه، مسئولين و گردشگران ميباشندكه براي بررسي تاثيرات عوامل مطرح شده در گردشگري از ابزار پرسشنامه استفاده كه توسط جامعه آماري فوق پاسخ و داده ها با استفاده از آزمونهاي آماري نرم افزار Spssو با و مدل HOLSAT به تجزيه تحليل داده هاي پژوهش پرداخته ايم كه نتايج آن حاكي از مسئله ميباشد كه مطابق آزمونهاي آماري گرفته شده از مولفه هاي دو فرضيه هر دو فرضيه تاييد ميشوند و اين ساختارها توانسته اند موجبات توسعه گردشگري منطقه را فراهم آورند و نتايج حاصله از مدل HOLSATنشان از مثبت بودن عملكرد موجود در مولفه هاي ساختار اقتصادي و متناقض بودن عملكرد برخي از مولفه هاي ساختار اجتماعي –فرهنگي است كه نشان از نيازمندي در راستايي برنامه ريزي مجدد در اين راستا ميباشد.

Introduction Tourism is one of the most dynamic economic activities of the present era which plays an important role in the sustainable development of the cities. From one side tourism acts in certain spatial pattern foundations. One of these urban tourism spatial patterns that could be considered as the key element in the sustainable urban development. Tourism is combined of numerous factors and is engaged with them which in this midst social, cultural, economic, environmental and fundamental structures are considered as the important factors amongst themThe present study with the purposeFor this manner and considering the importance of the study, the purpose of the research is to analyze the social, cultural, economic, structures in growth and development of urban tourism in the city of Galugah. The people under study in this research are the families, managers and tourists of the city of galugah. Methodology This research is of an applied and descriptive-analytical nature. The statistical population of this study is households in the city of Golgah, officials and tourists. To investigate the effects of the proposed factors in tourism, the tool of the questionnaire used by the statistical population was the response and the data were analyzed by SPSS software and the HOLSAT model. Analysis of research data has been carried out. The results of this study indicate that both of the hypotheses are confirmed by the statistical tests taken from the components of the two hypotheses, and these structures have been able to contribute to the development of tourism in the region.Results and discussion The results indicate that in the tourists and the host society sector, the quadruple aspects under study in the research is at a 99 percent meaningful relation to sustainable tourism development, meaning that it is the mark of the effectivity from social-cultural, economic, skeletal and fundamental affluence in the sustainable growth and development of urban tourism. The results of the HOLSAT model indicate that the performance ofthe components of economic structure is controversial and the performance of some of the components of socio-cultural structure is indicative of the need for re-planning in this direction