چكيده فارسي :
پژوهش حاضر شناسايي و طراحي مولفههاي موثر بر پايداري مدلهاي كسبوكارِ رشد و ثبات يافته در صنعت ICT ميباشد. در اين پژوهش چارچوب پژوهشي آميختهاكتشافي (كيفي-كمي) انتخاب شده است. نمونهي آماري مرحله كيفي 9 نفر از مديران شركتهاي حوزه ارتباطاتو فناورياطلاعات كه شركت آنها در چرخه عمر كسبوكار به مرحله رشد و ثبات رسيده و نمونه آماري مرحله كمي نيز 277 نفر از مديران و كارشناسان و خبرگان اين حوزه در ميان 270 شركت منتخب از 960 شركت حوزه ارتباطات و فناورياطلاعات، ميباشند. ابزار گردآوري دادهها در مرحله كيفي مصاحبه نيمهساختاريافته و در مرحله كمي پرسشنامه محققساخته است. براي تجزيه و تحليل دادههاي كيفي روش تحليلمحتوا و براي دادههاي كمي از روش تحليل عاملي اكتشافي و تاييدي به كمك نرمافزارهاي معادلات ساختاري استفاده شده است. نتايج پژوهش نشان داد تمامي ابعاد و مولفههاي مدل پايداري مورد تاييد واقع شدند و عوامل موثر بر پايداري مدل كسبوكار به ترتيب نوآوري، خلق ارزش مشترك، رهبري مشاركتي، عوامل اقتصادي و حاكميت شركتي ميباشند.
چكيده لاتين :
The present study identifies and designs the components that affect the sustainability of the growth and sustainability business models in the ICT industry. In this research, the exploratory (qualitative-quantitative) research framework has been selected. Statistical sample of the qualitative stage of 9 managers of ICT companies whose companies have reached the stage of growth and stability in the life cycle of the business, and the quantitative sample is 277 managers and experts in this field. The data collection tool was semi-structured in the qualitative stage of the interview and in the quantitative stage of the questionnaire. To analyze the qualitative data, content analysis method and for quantitative data, the exploratory and confirmatory factor analysis method has been used through structural equation software. The results of this study showed that all dimensions and components of the sustainability model were confirmed and the factors affecting the sustainability of the business model were innovation, creating shared value, participatory leadership, economic factors and corporate governance.
Introduction
Nowadays, sustainability is converted to a part of business model all around the world (Antolin-Lopez et al, 2016:7). Corporates make connections with their physical, biological and social environment, affect it and are affected by it (Phillis & Davis, 2009:6). Business sustainability model by creating a shared understanding of business logic, making the possibility of analyzing, improving business management, and creating a vivid perspective, leads corporates to get prepared for entering the market and thus, makes maintaining and enhancing the corporate’s position in domestic and global markets possible (Jonson, et al. 2019). In recent studies the discovery of sustainable business models has been very important to scholars (Yang, et al. 2017:168). But currently there is no general definition neither for sustainable business models nor for the factors affecting the sustainability.