تحليلي بر پذيرش رفتار برنامه‌ريزي ‌شده اجتماعي دانشجويان در استفاده از دوچرخه و توسعه پايدار شهري

Investigation of the Social Acceptance according to Planned Behaviour of Students on Urban Sustainable Development Based on Using Bicycle

هدف پژوهش، بررسي پذيرش رفتار برنامه‌ريزي‌ شده اجتماعي دانشجويان در استفاده از دوچرخه و توسعه پايدار شهري بود. روش پژوهش توصيفي- همبستگي بود كه بصورت ميداني انجام پذيرفت. جامعه آماري تحقيق را دانشجويان تشكيل داده و در نهايت تعداد 254 نفر به روش نمونه‌گيري تصادفي ساده انتخاب شدند. ابزار پژوهش پرسشنامه‌اي مبتني بر مدل‌هاي توسعه پايدار اسپريتزر (1997) با ضريب پايايي (0/83) و پذيرش اجتماعي بر اساس تئوري رفتار برنامه‌ريزي‌ شده آيزن (1985) با ضريب پايايي (0/8) بود. بر اساس نتايج، دوچرخه نقش مهمي در توسعه فرايند اجتماعي شدن افراد داشته و رابطه مثبت و معناداري بين پذيرش اجتماعي و توسعه پايدار وجود دارد (0/05

The purpose of this study was to investigate the relationship between social acceptance according to planning of behaviour and sustainable development of students in using bicycles. The research method was descriptive-correlational, distributed by a questionnaire. The statistical population of the study was students of Imam Reza University of Mashhad. A randomized simple sampling method was used to collect the questionnaire (32 items) from 5 to 7 times 254 people. According to the probability distribution, 270 questionnaires were distributed among the subjects. A researcher-made questionnaire based on the Spritzer model (1997) and social acceptance questionnaire based on the theory of planned behavior of Eisen (1985), derived from previous research was used. The reliability coefficient (83/0) came out. Findings of the research indicate that there is a positive and significant relationship between social acceptance and sustainable development (P<0.05). Also, 20% of the changes in sustainable development were related to the dimensions of social acceptance. Based on the results and given the importance of the role of social acceptance in improving and enhancing the sustainable development of bicycle use, it can be argued that by studying and researching this field, and paying attention to the development of these factors, we have taken effective steps towards achieving sustainable development.