تأثير كاربرد اينترنت اشياء بر شناسايي فرصت‌هاي كارآفريني با نقش واسطه‌اي خلق دانش

The Impact of IoT Usage on Entrepreneurial Opportunities with the Mediating Role of Knowledge Creation for Model Presentation

ﻫﺪف ﭘﮋوﻫﺶ ﺣﺎﺿﺮ ﺑﺮرﺳﯽ ﺗﺄﺛﯿﺮ ﮐﺎرﺑﺮد اﯾﻨﺘﺮﻧﺖ اﺷﯿﺎء ﺑﺮ ﺷﻨﺎﺳـﺎﯾﯽ ﻓﺮﺻـﺖ ﻫـﺎي ﮐـﺎرآ ﻓﺮﯾﻨﯽ ﺑـﺎ ﻧﻘـﺶ واﺳﻄﻪاي ﺧﻠﻖ داﻧﺶ ﺑﻮده اﺳﺖ. اﯾﻦ ﭘﮋوﻫﺶ ﺑﺮ ﻣﺒﻨﺎي ﻫﺪف از ﻧﻮع ﮐﺎرﺑﺮدي و از ﻧﻈﺮ ﻧﻮع، ﺗﻮﺻﯿﻔﯽ ﺑـﻮده اﺳﺖ. ﺟﺎﻣﻌﻪ آﻣﺎري ﭘﮋوﻫﺶ ﺣﺎﺿﺮ ﮐﺎرﺷﻨﺎﺳﺎن و ﻣﺪﯾﺮان ﻋﺎﻟﯽرﺗﺒﻪ ادارهي ﮐﻞ ﻓﻨﯽ و ﺣﺮﻓـﻪ اي ﺷﻬﺮﺳـﺘﺎن ﺳﺎري ﺑﻪ ﺗﻌﺪاد 95 ﻧﻔﺮ ﺑﻮده اﺳﺖ. از روش ﻧﻤﻮﻧﻪﮔﯿﺮي ﺳﺮﺷﻤﺎري اﺳﺘﻔﺎده ﮔﺮدﯾﺪ. اﺑﺰار ﮔـﺮدآوري داده در ﭘﮋوﻫﺶ ﺣﺎﺿﺮ ﺳﻪ ﭘﺮﺳﺸﻨﺎﻣﻪ ﻣﺤﻘﻖﺳﺎﺧﺘﻪ اﯾﻨﺘﺮﻧﺖ اﺷـﯿﺎء ﺑـﺎ اﺳـﺘﻔﺎده از دﯾـﺪﮔﺎه ﻫـﺎي آﺗـﺰوري) 2010(، ﭘﺮﺳﺸﻨﺎﻣﻪ ﺗﺸﺨﯿﺺ ﻓﺮﺻﺖﻫﺎي ﮐﺎرآﻓﺮﯾﻨﺎﻧﻪ ﭘﻮﻫﺎﮐﺎ)2011( در ﺳﻪ ﻣﺆﻟﻔﻪ و ﭘﺮﺳﺸﻨﺎﻣﻪ ﺧﻠﻖ داﻧﺶ ﻧﻮﻧﺎﮐـﺎ و ﺗﺎﮐﻮﭼﯽ )2004( در ﻃﯿﻒ 5 ﮔﺰﯾﻨﻪاي ﻟﯿﮑﺮت ﻫﺴﺘﻨﺪ ﮐﻪ رواﯾﯽ آنﻫﺎ ﺑﺎ ﻧﻈـﺮ ﮐﺎرﺷﻨﺎﺳـﺎن در ادارهي ﮐـﻞ ﻓﻨﯽ و ﺣﺮﻓﻪاي ﺗﺄﯾﯿﺪ ﮔﺮدﯾﺪ و ﺑﺮاي ﺳﻨﺠﺶ ﭘﺎﯾﺎﯾﯽ اﺑﺰار ﭘﮋوﻫﺶ از ﺿﺮﯾﺐ آﻟﻔﺎي ﮐﺮوﻧﺒﺎخ اﺳﺘﻔﺎده ﺷﺪ ﮐـﻪ ﻫﺮ ﮐﺪام ﺑﻪ ﺗﺮﺗﯿﺐ در ﺳﻄﺢ 0/923 و 0/931 و 0/971 ﻣﺤﺎﺳﺒﻪ ﺷـﺪه اﺳـﺖ. در اﯾـﻦ ﭘـﮋوﻫﺶ ﺑـﻪ ﻣﻨﻈـﻮر ﺗﺠﺰﯾﻪوﺗﺤﻠﯿﻞ دادهﻫﺎ از آزﻣـﻮن ﻫـ ﺎي ﮐﻮﻟﻤـﻮﮔﺮوف اﺳـﻤﯿﺮﻧﻒ و آزﻣـﻮن ﻫﻤﺒﺴـﺘﮕﯽ ﭘﯿﺮ ﺳـﻮن، رﮔﺮﺳـﯿﻮن، ﻣﻌﺎدﻻت ﺳﺎﺧﺘﺎري، ﻣﺪلﺳﺎزي و ﺗﺤﻠﯿﻠﯽ ﻣﺴﯿﺮ اﺳﺘﻔﺎده ﺷﺪه اﺳﺖ. ﻧﺘﺎﯾﺞ ﭘﮋوﻫﺶ ﻧﺸﺎن داده اﺳﺖ ﮐﻪ ﺑﯿﻦ ﮐﺎرﺑﺮد اﯾﻨﺘﺮﻧﺖ اﺷﯿﺎء و ﺷﻨﺎﺳﺎﯾﯽ ﻓﺮﺻـﺖ ﻫـ ﺎي ﮐﺎرآﻓﺮﯾﻨﺎﻧـﻪ ﺑـﺎ اﺛـﺮ ﻣﯿـﺎﻧﺠﯽ ﺧﻠـﻖ داﻧـﺶ راﺑﻄـﻪ ﻣﺜﺒـﺖ و ﻣﻌﻨﯽداري وﺟﻮد دارد و ﻧﯿﺰ ﮐﺎرﺑﺮد اﯾﻨﺘﺮﻧﺖ اﺷﯿﺎء ﺑﺮ ﻣﺆﻟﻔﻪﻫﺎي ﻣﺘﻐﯿﺮ ﺷﻨﺎﺳـﺎﯾﯽ ﻓﺮﺻـﺖ ﻫـ ﺎي ﮐـﺎرآﻓﺮﯾﻨﯽ ﭘﻮﯾﺶ رﻗﺎﺑﺘﯽ ﻓﺮﺻﺖﻫﺎ، ﺟﺴﺘﺠﻮي ﭘﯿﺸﮕﺎم ﻓﺮﺻﺖ و راﻫﮑﺎر ﻧﻮآوراﻧﻪ ﺧﻠﻖ ﻓﺮﺻـﺖ اﺛـﺮ ﻣﻌﻨـﺎداري داﺷـﺘﻪ و ﻫﻤﭽﻨﯿﻦ ﻣﺘﻐﯿﺮ ﺧﻠﻖ داﻧﺶ ﺑﻪﻋﻨﻮان ﻣﺘﻐﯿﺮ واﺳﻄﻪاي ﺑﺎﻋﺚ اﻓﺰاﯾﺶ اﯾﻦ ﺗﺄﺛﯿﺮ ﻣﯽﮔﺮدد

The purpose of this study was to investigate the effect of the use of IoT on the identification of entrepreneurial opportunities with the mediating role of knowledge creation. The purpose of the present study was to describe the purpose of the study in terms of type and type. The statistical population of this study was 95 experts and senior managers of Sari Technical and Vocational Office. The sampling method was census. Data were collected using three questionnaires, namely, IQI, Pohaka Entrepreneurial Opportunity Recognition Questionnaire (2011) and Nonaka and Takuchi Knowledge Creation Questionnaire (2004). The Technical and Professional General Bureau was approved and Cronbach's alpha coefficient was used to measure the reliability of the research instrument, each calculated at the level of 0.923, 0.931, and 0.971, respectively. In this research, data were analyzed using Kolmogorov-Smirnov tests and Pearson correlation test, regression, structural equations, modeling and path analysis. The results show that there is a positive and significant relationship between using IoT and identifying entrepreneurial opportunities with the mediating effect of knowledge creation. Also, the use of IoT has significant effects on variable components of identifying competitive opportunities, entrepreneurial opportunities, pioneering opportunity searching and innovative opportunity creation strategies, and also the knowledge creation variable as an intermediary variable.