عنوان مقاله :
تحليل اقتصادي توليد و بازاريابي زيره سبز مطالعه موردي شهرستان سبزوار
عنوان به زبان ديگر :
Economic analysis of cumin production and
marketing
پديد آورندگان :
محمدزاده، رويا نويسنده Mohammadzadeh, R , باريكاني، الهام نويسنده دانشگاه تربيت مدرس و مؤسسه پژوهشهاي برنامه ريزي و اقتصاد كشاورزي Barikani, E , شاه نوشي، ناصر نويسنده دانشگاه فردوسي مشهد- گروه اقتصاد كشاورزي- استاد؛ دانشگاه سيستان و بلوچستان Shahnoushi, Naser
اطلاعات موجودي :
فصلنامه سال 1387 شماره 64
كليدواژه :
كارايي بازاريابي , شاخص هاي بازاريابي , سبزوار , كارايي فني , Cumin , Marketing efficiency , Technical efficiency , Marketing indexes , زيره سبز , Sabzevar
چكيده لاتين :
The main objectives of this study are to investigate technical
efficiency and marketing of cumin in Sabzevar. Data were obtained by
random sampling through cumin producers and interviewing them in
2006. In order to estimate technical efficiency, stochastic frontier
production function was applied. In addition, Market indexes were
calculated.
The results showed that it is possible to increase technical
efficiency. The marketing, retail and wholesale margins of one
kilogram of cumin were calculated as 7000, 3700 and 3300 rials,
respectively. Producerʹs share of cumin in retailer price was high too.
Marketing efficiency indicated inefficiency of cumin market.
عنوان نشريه :
اقتصاد كشاورزي و توسعه
عنوان نشريه :
اقتصاد كشاورزي و توسعه
اطلاعات موجودي :
فصلنامه با شماره پیاپی 64 سال 1387
كلمات كليدي :
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