نقد و بررسي نظريه هاي موجود درباره نقش رسانه ها در مديريت بحران با تاكيد بر نظريه آلوين تافلر

A Review of Current Theories on Media Role in Crisis Management; A Focus on Alvin Toffler Theory

Having a comprehensive investigation of Toffler theory on crisis management and media, the author in this article has inductively extracted some data and organized them based on theoriesʹ components (description, explanation, and prescription). Of the novel points in Toffler theory, we can point to the scope of history and human civilization, traditional, modem, and postmodern media, as well as crisis making nature of computer-centered third wave discourse in different dimensions (national, intra-national, inter-national) and issues. The findings show that the developing countries (including Iran) should not neglcct the major role of third wave media in managing internal or external crises, but they should try to create necessary software and hardware bases for that.