ارائه يك مدل تصميم گيري چند معياره براي انتخاب بهترين تامين كنندگان در زنجيره تامين با تلفيق فرايند تحليل سلسله مراتبي و برنامه ريزي آرماني (مطالعه موردي صنايع خودروسازي)

A Multi Criteria Decision Making for Choosing Best Suppliers in Supply Chain Management Combining AHP and Goal Programming: Case Study of Auto Manufacturing Industries

Effective supply chain design calls for robust analytical models and design tools. Previous works in this area are mostly Operation Research oriented without considering manufacturing aspects. Recently, researchers have realized that effort for decision making in supply chain design should begin by the product produced, specifically, product characteristics and product life cycle. In this research, we relate product characteristics to supply chain strategy and adopt supply chain operations reference model level I performance metrics as the decision criteria. Also, multi-criteria decision-making methods based on analytic hierarchy process and goal programming are used to take into account both qualitative and quantitative factors in supplier selection.