بررسي عوامل تاثير گذار برتوسعه صادرات صنعت نساجي (مطالعه موردي: صنعت نساجي استان يزد)

Main Factors on Export Development in Textile Industry (The Case of Yazd Province Textile Industry)

In recent decades, the textile industry, one of the major industries in Iran, has faced increasing challenges. These challenges are mainly due to unequal competition of internal firms with imported products, obsolescent machineries, lack of sufficient investment and etc. Use of advanced countriesʹ experiences in this regard as well as providing required facilities has been the major solutions for solving such a problem. In this research, the factors influencing export activities in textile industry was identified. Then, the opinions of Yazd textile industry managers have been gathered using questionnaires and analyzed through t-student test. The results show that all identified factors are influential. Next, pair-wise comparison questionnaires of both main and secondary factors have been distributed among managers. Analyzing the gathered data with AHP technique resulted in the weighting of main factor. The secondary factors were ranked using TOPSIS technique. The findings indicate that the qualities of products as well as strategic direction of firms for developing in global markets are among the most important factors affecting on textile industry exports.