• Title of article

    Dependence relations and the moderating role of trust: implications for behavioral intentions in marketing channels

  • Author/Authors

    Syed Saad Andaleeb، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 1955
  • Pages
    16
  • From page
    157
  • To page
    172
  • Keywords
    New product adoption , Theory of planned behavior , Diffusion of innovations
  • Journal title
    International Journal of Research in Marketing
  • Serial Year
    1955
  • Journal title
    International Journal of Research in Marketing
  • Record number

    124347

    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=124347