مرکز منطقه ای اطلاع رساني علوم و فناوري - A cross-cultural comparison of fast food restaurant selection criteria between Korean and Filipino college students

Title of article :

A cross-cultural comparison of fast food restaurant selection criteria between Korean and Filipino college students

Author/Authors :

Seung-Hee Baek، نويسنده , , Sunny Ham، نويسنده , , Il-Sun Yang، نويسنده ,

Issue Information :

ماهنامه با شماره پیاپی سال 2006

Pages :

From page :

683

To page :

698

Keywords :

Restaurant selection criteria , conjoint analysis , Globalization

Journal title :

International Journal of Project Management

Serial Year :

2006

Journal title :

International Journal of Project Management

Record number :

125042

Link To Document :