• Title of article

    Special Issue on Direct Marketing: Where the Old Meets the New

  • Author/Authors

    Harry Timmermans، نويسنده , , Michelle Morganosky، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 1999
  • Pages
    2
  • From page
    247
  • To page
    248
  • Journal title
    Journal of Business Research
  • Serial Year
    1999
  • Journal title
    Journal of Business Research
  • Record number

    154366