• Title of article

    From relationships to partnerships—new forms of cooperation between buyer and seller

  • Author/Authors

    Olaf Ploetner، نويسنده , , Michael Ehret، نويسنده ,

  • Issue Information
    روزنامه با شماره پیاپی سال 2006
  • Pages
    6
  • From page
    4
  • To page
    9
  • Journal title
    Industrial Marketing Management
  • Serial Year
    2006
  • Journal title
    Industrial Marketing Management
  • Record number

    255294