شماره ركورد كنفرانس :
3484
عنوان مقاله :
From mistfits to mhealth wearable devices - Understanding the Psychology of new-product adoption
كليدواژه :
mHealth , product offering , marketing strategy
كشور :
ايران
نويسنده :
Viet Dung Trinh
كلمات كليدي :
mHealth, product offering, marketing strategy
لينک به اين مدرک :
https://search.ricest.ac.ir/dl/search/defaultta.aspx?DTC=36&DC=145530