Abstract :
Horror becomes more and more emerging trend within popular culture. The horror is accepted as an industry all around the world, especially in the USA. The horror industry – as it’s called in USA – is an essential part of communication networks and magazine industry. As the provider and the controller of the communication industry as a means of control, hyperpowers create horror aiming the big cities. For the city-dwellers, who wants to read and watch more materials, the horror gets transformed into a provided entertainment industry and a target audience gets created, who continuously demand horror. When it’s analyzed down to its sources, some kind of a social model created by language reveals itself. The imagery that is exaggerated to present the current issues and attract attention creates a hypnotic effect by positioning everything else as “viewer”, “observer” or “voyeur”. Observing and interpreting others has always been a means of observing the self. For the observing subject is as inconstant as the observed, they change places several times and the identity of the killer and victim becomes vague. For the observer succeeds in interpreting the self via horror and panic, the observer changes the self every time. In this study, the visual effect of panic and chaos created within news applications with horror theme and movies has been discussed.
