DBS Programming

There are four essential elements for a successful broadcasting-satellite system: an international regulatory framework and domestic approval, financial backing, the space and earth technology and hardware, and the programming to attract viewers-and subscribers. Without the latter, no system can be commercially viable, nor will the DBS industry thrive. This paper discusses the kind of programming planned for one of the subscription DBS systems, the sources of that programming, and the contemporary contractual and operational practices in the TV programming field.