Intranet portal model and metrics: a strategic management perspective

Although many corporations store a great deal of information in their corporate intranets, few have a reliable means of measuring the effectiveness of their intranet portals to use this information to meet specific business needs. Turning information into knowledge capital that corporations can leverage quickly for competitive advantage requires a model and supporting metrics. Most intranet portal measurements are based almost exclusively on usage statistics - with little or no thought given to design or user experience - and corporations apply them in a nonstandardized manner, providing no meaningful insight into how well intranets help corporations achieve their strategic objectives. What has been missing is a comprehensive model and methodology to base measurements on logically related groups of metrics, which, when measured periodically, provide actionable steps to optimize the efficiency and effectiveness of intranet portals.