Title :
Guanxi in the Chinese Web-A Study of Mutual Linking
Author :
Yu, Louis Lei ; King, Valerie
Abstract :
The internet industry in china has developed at an impressive rate over the past decade. According to a survey from the China Internet Network Information Center, by June 2010, the number of Internet users in China had reached 420 million. The Internet penetration rate in China remains low, with the majority of the Internet users being young urban students (ages 18-30) in cities such as Beijing and Shanghai.
Keywords :
Internet; China Internet Network Information Center; China Internet industry; Chinese Web; Guanxi; Internet penetration rate; mutual linking; China; Internet; Marketing and sales; Supply and demand; Usability; Web and internet services;
Journal_Title :
Potentials, IEEE
DOI :
10.1109/MPOT.2011.940893