• DocumentCode
    1450171
  • Title

    Social Efficiency: Rules for Designing Social Networks and Social Media [Social Sciences]

  • Author

    Pentland, Alex

  • Author_Institution
    Massachusetts Institute of Technology (MIT) Media Lab. He directs the Human Dynamics Lab at MIT and is among the most-cited computer scientists in the world
  • Volume
    29
  • Issue
    2
  • fYear
    2012
  • fDate
    3/1/2012 12:00:00 AM
  • Firstpage
    146
  • Lastpage
    147
  • Abstract
    Online social networks and social media are displacing traditional centrally organized media. More significantly, social media now represent the largest area of new information technology (IT) investment in many industries [1] and Gov 2.0 is well underway [2]. Companies and government see these new social media tools as ways to deliver better customer services, create better designs more cheaply, and provide better oversight and regulation.
  • Keywords
    Behavioral science; Design methodology; Human factors; Internet; Investments; Media; Social factors; Social network services; System analysis and design;
  • fLanguage
    English
  • Journal_Title
    Signal Processing Magazine, IEEE
  • Publisher
    ieee
  • ISSN
    1053-5888
  • Type

    jour

  • DOI
    10.1109/MSP.2011.943659
  • Filename
    6153155
    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=49&DC=1450171