DocumentCode
1497440
Title
Motives for Metaphor in Scientific and Technical Communication (Giles, T. D.; 2008) [Book Review]
Author
Ferris, Timothy L. J.
Volume
53
Issue
2
fYear
2010
fDate
6/1/2010 12:00:00 AM
Firstpage
179
Lastpage
180
Abstract
This book is a well-written scholarly work that develops the concept of metaphor as a subject to be taught in technical and scientific communication. It develops the reader´s understanding of the particular nature and role of metaphor in technical communication and should be useful as a reference book for educators.
Keywords
Australia; Book reviews; Business communication; Communication industry; Computer industry; Construction industry; Education; Lakes; Professional communication; Writing; Metaphor; science writing; technical communication;
fLanguage
English
Journal_Title
Professional Communication, IEEE Transactions on
Publisher
ieee
ISSN
0361-1434
Type
jour
DOI
10.1109/TPC.2010.2046093
Filename
5467308
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