• DocumentCode
    1548366
  • Title

    Impress top management with your written reports

  • Author

    Benjamin, Flissy

  • Author_Institution
    Marketing firm of Gunn, Fish, Mead, 31 East 28 Street, New York, NY 10016
  • Issue
    4
  • fYear
    1979
  • Firstpage
    202
  • Lastpage
    203
  • Abstract
    This article offers specific guidelines to effective report writing: (1) It discusses the key issues in which top corporate personnel are most interested and explains how to present these issues in an informative manner; (2) it gives an organizational structure designed to facilitate report writing and to maximize reader interest by grouping ideas and concepts in a logical sequence; and (3) it details basic techniques on how to overcome writer´s block, reinforce major points, and use charts, graphs, and illustrations to make a report visually appealing as well as easily readable.
  • fLanguage
    English
  • Journal_Title
    Professional Communication, IEEE Transactions on
  • Publisher
    ieee
  • ISSN
    0361-1434
  • Type

    jour

  • DOI
    10.1109/TPC.1979.6501764
  • Filename
    6501764