MO-BIZZ: Fostering Mobile Business through Enhanced Cloud Solutions

Mobile devices are becoming more powerful and are able to support applications of significant size and high processing efforts. However, most of the applications require mobile internet connections to use information and services of background infrastructures. Especially business applications for mobile devices consisting of a dashboard that provides the user with information and a service orientated architecture behind which provides the correspondent services to collect the required information. The development of such a business application and the background service infrastructure requires not only lots of know-how, but is also very expensive. This paper presents the MO-BIZZ platform that allows businesses to rapidly develop and offer new services to their customers. In fact, the MO-BIZZ platform enables autonomous organizations to deploy additional services and the combination and validation of existing cloud-based services from third-party provider. Thus, companies are able to save money for developing common business functionality and a complex background infrastructure for its provisioning. The challenge of this innovative technology is not only related to the development of a business model that shall facilitate rapid service conceptualization, but rather the service level agreements that need to be dynamically negotiated and accepted on different levels of the MO-BIZZ stack.