DocumentCode :
1816113
Title :
Notice of Retraction
Evaluation based AHP-entropy appliance manufacturer of marketing channels
Author :
Li Ze Hong ; Liu Ting Ting
Author_Institution :
Coll. of Econ. & Manage., North China Electr. Power Univ., Beijing, China
fYear :
2010
fDate :
19-20 June 2010
Firstpage :
285
Lastpage :
289
Abstract :
Notice of Retraction

After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE´s Publication Principles.

We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.

The presenting author of this paper has the option to appeal this decision by contacting TPII@ieee.org.

This paper, which bases on a lot of information and channels for buying and selling on the appliance manufacturer and practical research, starts from the business purchasing and marketing channels, analysis and elaborates factors that influence the value of purchasing channels and establishes the value of evaluation index system of buying and selling channels, to quantify the value of purchases and sales channels for enterprise management by the combination of AHP (Analytic Hierarchy Process) and the entropy theory of appliance manufacturers, and provides the enterprise management the basis of evaluation and selections of purchasing and marketing channels that meet the enterprise development.
Keywords :
domestic appliances; entropy; marketing; analytic hierarchy process; business purchasing; buying channels; enterprise management; entropy theory; evaluation based AHP-entropy appliance manufacturer; evaluation index system; marketing channels; selling channels; Entropy; Home appliances;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Advances in Energy Engineering (ICAEE), 2010 International Conference on
Conference_Location :
Beijing
Print_ISBN :
978-1-4244-7831-6
Type :
conf
DOI :
10.1109/ICAEE.2010.5557559
Filename :
5557559
Link To Document :
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