DocumentCode
1964689
Title
The empirical research on association between insurance awareness and service satisfaction related factors
Author
Yu, Lingyun
Author_Institution
Coll. of Public Adminisration, Southwest Jiaotong Univ., Chengdu, China
Volume
3
fYear
2012
fDate
20-21 Oct. 2012
Firstpage
540
Lastpage
542
Abstract
Based on the actual survey data, the author conducts a research on life insurance awareness of consumers. The results show that the public´s satisfaction with service management is related to the image of insurance companies and investment management.
Keywords
customer satisfaction; insurance; investment; risk management; insurance companies; investment management; life insurance awareness; public satisfaction; service management; service satisfaction; survey data; Companies; Insurance; Degree of Service Satisfaction; Insurance CI; Risk Management;
fLanguage
English
Publisher
ieee
Conference_Titel
Information Management, Innovation Management and Industrial Engineering (ICIII), 2012 International Conference on
Conference_Location
Sanya
Print_ISBN
978-1-4673-1932-4
Type
conf
DOI
10.1109/ICIII.2012.6340037
Filename
6340037
Link To Document