• DocumentCode
    2293704
  • Title

    Building a business case for content management

  • Author

    Rockley, Ann

  • Author_Institution
    Rockley Group Inc., Schomberg, Ont., Canada
  • fYear
    2003
  • fDate
    21-24 Sept. 2003
  • Abstract
    Building a business case means showing the return on investment your organization realizes if they adopt a content management system and unified content strategy. Return on investment (ROI) is the anticipated savings after subtracting the cost of implementing a unified content strategy. The savings are future savings and are used to determine if implementing a unified content strategy is appropriate for your organization.
  • Keywords
    business data processing; content management; investment; organisational aspects; anticipated savings; business case; content management; return-on-investment; unified content strategy; Computer aided software engineering; Content management; Costs; Investments; Lifting equipment; Pain; Productivity; Professional communication; Publishing;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Professional Communication Conference, 2003. IPCC 2003. Proceedings. IEEE International
  • Print_ISBN
    0-7803-7949-7
  • Type

    conf

  • DOI
    10.1109/IPCC.2003.1245472
  • Filename
    1245472